Protagonist of the summer season for Euroverde is the ambitious project of restyling and relaunching the line of Summer Fresh Ready Meals, "Summer Goodness": new look, new name and new recipes to attract more and more consumers. Also particularly important is the launch of the brand new "Regional Goodness" line with our version of a classic of traditional Tuscan cuisine, "Pappa al Pomodoro." Also seeing the light of day are two new products that fit respectively within the line of Ready-to-eat bagged salads, the "4 Stagioni Julienne with Arugula," and the line of Fresh Ready-to-Eat Risottos, the "Saffron Risotto with Peas."

Read the full article by Fruitbook Magazine.